From ideas to implementation, I help companies communicate their story, product, or service to others through the use of design and multimedia.

With a background in Economics and a Concentration in Business Marketing, I am analytical in my design approach. In a saturated world, Economics is an important subject because it is the study of making choices.

Ultimately, your branding and marketing decisions will influence the choices of your potential customers. Branding has a fundamental ripple affect that customers experience through your marketing efforts. The decisions you make from either logo design to customer service, should support your overall mission and what your company stands for. 

With an emphasis on meaningful marketing, I help business owners align their core values to their branding campaigns so they stand out to their potential customers. 

"People do business with people and with brands that represent values they align with. We can always find others doing the same thing or selling the same product, but it's that personal connection that makes the transaction meaningful."

Services

  • Graphic Design
  • Custom Graphics for Content Management Systems (WordPress, Squarespace, Wix, etc.)
  • Email Marketing
  • Social Media Marketing
  • Event Coordination
View Portfolio

Testimonials

Cassandra gives 110% to every project she works on. Her ability to multi-task allowed her to keep focused when enormous amounts of projects were thrown to her by yours truly. Her optimistic perspective and detail oriented work ethic is a an asset to any company.
Glenn Albright
International Spirits & Wines
While at ISW, Cassandra was a quick learner and able to adapt to our ever-changing environment. Her entrepreneurial spirit and ability to "roll up her sleeves to get the job done" helped meet deadlines and produce the marketing/sales materials needed.
Greg Albright
International Spirits & Wines
Cassandra is always a pleasure to work with. Her work speaks for itself but it's the other key elements that make our buisness relationship a success! She's always on time with projects, quick to fix and changes, super professional and Cassandra will even take it upon her self to contact clients if a project is urgent. I would highly recommend Cassandra to anyone in need of any design work!!
John Kilmire
Music Speaks Volumes
I was lucky enough to spend a year with her in the SMPS-NY Mentorship program. During that time, I got to know her well, and I would without hesitation recommend her - she would be an asset to any firm. Cas is kind, thoughtful, cerebral, measured, detail and action oriented, poses an excellent work ethic, ambitious, and driven. She is successful, both as a team player and in working independently.
Andrew Weinberg
Society of Marketing Professional Services (SMPS)
As a small business owner I am responsible for all of my marketing campaigns. Working with Cassandra has allowed me to start a creative idea and have her bring it home. Her ability to learn my business needs, and design high quality work at a low cost has significant value to me. Its like having a entire marketing and design team just a quick email away.
Cody Stephens
Total Nutrition
The number #1 reason I hired Cassandra was because she combined both strategic thinking with graphic design which is not always easy to find. She was eager to learn new things from both a technical and creative perspective in a field that is constantly changing. She was a very good listener and extremely receptive to my needs; she crystallized the issues and helped me make quick and good decisions about my website.
Susan Gannon
Momentum for Growth